Dave Everson

The Siemens Air Drop

Experiential / Live / Activation

South Africa is in the grip of climate change. Cape Town is projected to be the first major city in the world to run out of water. As of January 23rd 2018, Day Zero (the day the taps run dry) was predicted to be 12 April 2018. Joburg, however, has enough water for now, but it’s too far away to help. So, we asked a question. Is it possible to get Joburg water to Cape Town? 

Role: 

Creative Director, Copywriter, Ideation

Recognition:

First, Creative Circle Ad Of The Month, Jan 2018

Gold Sabre, Cause Marketing, 2018

Nominated for Campaign of the Year, Platinum Sabre 2018